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Video: The Great Retail Media Disruptor

InMobi

Retail e-commerce sales have been on a steady rise, and the pandemic accelerated this trend with double-digit sales growth from 2019 to 2020. But, as more retail media networks emerge and consumer screen time increases, so will the number of ads shoppers are exposed to every day. higher than display.

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The WIR: Disney Shareholders Sue for Disney+ Deception, VAB Accuses Nielsen of Favouring Amazon, and CNN Picks Mark Thompson as CEO

VideoWeek

VAB Accuses Nielsen of Tipping Scales in Amazon’s Favour The Video Advertising Bureau (VAB) has asked Nielsen not to go ahead with plans to incorporate Amazon’s own data into its measurement of some of Amazon’s programming, saying that Nielsen risks tipping the scales in Amazon’s favour.

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The WIR: Mail Metro Media Launches Vertical Video Offering, Ofcom Adds Digital Requirements to BBC Licence, and DAZN Launches a Linear Broadcast Channel

VideoWeek

In this week’s Week in Review: Mail Metro Media launches a vertical video offering, Ofcom sets new ground rule for the BBC, and what’s old is new for DAZN as it launches a linear broadcast channel. The new offering is launched in partnership with video commerce vendor Firework.

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