Single Grain

AUGUST 8, 2019

This article on remarketing has been refreshed for 2019 – enjoy! How can you leverage that knowledge to increase our retargeting conversion rates? First, let's clear up the definition of remarketing and how it differs from/compares with retargeting. 90% of all Internet users are retargeted at some point by Google Display.

Conversion 108

Conversion Retargeting Conversion Rate A/B Testing 108

Single Grain

FEBRUARY 3, 2020

A/B testing. Unmoderated UX Testing. An unmoderated test involves a user interacting with your product or service in a “real world” environment while being subject to a limited number of tasks or questions. .” Kayleigh Holden (@KayleighBow95) August 14, 2019. A/B Testing.

A/B Testing 131

A/B Testing Pop-Up Retargeting Conversion 131

Single Grain

OCTOBER 3, 2019

There’s another benefit from adjusting images: it helps you to A/B test them. Learn More: How to Run A/B Tests that Actually Increase Conversions. 5 Important Landing Page Elements You Should Be A/B Testing. Overlooked SEO: Optimizing Images and Video For Search. Don’t Forget Retargeting.

Click Through Rate 111

Click Through Rate Retargeting A/B Testing CPC 111

Single Grain

NOVEMBER 15, 2019

Dive Deeper: 11 Companies That Are Doing Mobile Advertising Right in 2019. Facebook Ads: 7 Changes All Marketers Need to Know in 2019. Think about testing videos of different lengths to see which works best. Facebook’s A/B testing feature can handle this for you. What Is A/B SEO Testing?

Video Ads 97

Video Ads A/B Testing Audience Pop-Up 97

Single Grain

JULY 8, 2019

Then, of course, almost all advertising platforms today provide retargeting capabilities to reach prospects who have already shown interest in a product, service or brand. Retargeting 101: Why It’s Essential for Any Marketing Funnel. The Future of SEO: How AI and Machine Learning Will Impact Content. 1) Ad Mapping.

Agency 106

Agency A/B Testing Machine Learning Conversion 106

Single Grain

AUGUST 18, 2023

Optimizing Your Website for Search Engines Since 53% of website traffic comes from organic search engine results , it’s still integral to optimize your website for SEO: Remember to: Always perform on-page tactics, such as using keywords in page titles, URL slugs, and headings. SEO ROI also varies by industry. Here’s a snapshot of each.

ROI 98

ROI Marketing SEO CPA 98

Karola Karlson

JULY 19, 2021

2019 update! In 2019, Facebook released their Ads Library to create additional transparency around the ads any specific Facebook page is promoting. As of July 2019, they have closed it down. NEW 20 Facebook ad examples, 2019 edition. #1: Colors, illustrations, bold typography… What a 2021-trendy ad. 2020 update!

eCommerce 52

eCommerce Retargeting Video Ads Advertising 52