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How to Use UX Testing to Improve Your Customer Lifetime Value (CLV)

Single Grain

A/B testing. Unmoderated UX Testing. An unmoderated test involves a user interacting with your product or service in a “real world” environment while being subject to a limited number of tasks or questions. Moderated UX Testing. Kayleigh Holden (@KayleighBow95) August 14, 2019. Card sorting.

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Your E-commerce Sales Chore Chart for a Profitable 2020

Single Grain

To clean up e-commerce sales, you’ll need to know how things should look when all is said and done. homepage : This is also a great time to review sales metrics for 2019 to see if there were any offers that did especially well or failed to deliver a big enough return. Remove banners and pop-ups for outdated or holiday campaigns.

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How to Design Landing Pages that Convert

Single Grain

Dive Deeper: The Ultimate Guide to Creating a High-Converting Landing Page in 2019. Testing Ability: You A/B test your ads right? Yes, and you’ll A/B test your landing pages, too. The more robust Agency and Team plans start at $179 a month and go up from there. How to Pick a Landing Page Builder.

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How Remarketing Can Help Increase Conversions

Single Grain

This article on remarketing has been refreshed for 2019 – enjoy! First, let's clear up the definition of remarketing and how it differs from/compares with retargeting. And guess what popped up on the side of my screen? The Ultimate Guide to YouTube Advertising in 2019. NOW UPDATED! Repeat buyers. Remarketing.

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How to Get the Cheapest Facebook Ads Without Sacrificing Quality

Single Grain

Your objective is to find some semblance of traction and start bringing the numbers up over time while looking for key spots to optimize. Aside from industry, there are many variables that make up the cost of a Facebook click, including your target audience, objectives and competition. That's typically not going to happen.

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How to Produce Paid Facebook Video Ads for Mobile Like a Pro

Single Grain

Dive Deeper: 11 Companies That Are Doing Mobile Advertising Right in 2019. If you haven’t done this already, here’s a quick set-up guide.). Slideshow : A looping video ad with up to 10 images. Facebook Ads: 7 Changes All Marketers Need to Know in 2019. 6 Facebook Ad Hacks Crushing It Today. Get A Free Consultation.

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What You Should Do With Old Content That’s Not Getting Traffic

Single Grain

The problem with that strategy is that if you do it wrong, it could have a negative impact on your SEO. Optimizing your internal website search : If someone comes to your website and searches for a particular topic, what comes up? But in my opinion, there are much more effective ways to clean up your database of content.