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Seven Mobile Trends That Brand Marketers Can't Ignore in 2015

InMobi

Due to its effectiveness and the ability to reach people anytime, anywhere, every brand needs an effective mobile marketing strategy. Here are some trends that brand marketers need to watch out to stay on top in 2015. Native advertising is more engaging, less intrusive and enables sophisticated campaigns.

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Best Mobile Ad Formats for Display Advertising Campaigns

MobileAds

So, it’s expected for many to wonder: What are the best mobile ad formats for my marketing campaigns? There’s no such thing as a universal ad format. So instead, let’s look at the available types of ads for mobile—traditional and trending. On overall ad spending for interstitial is high. Let’s face it.

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InMobi Native Ads On South Korea’s #1 Social Network Platform

InMobi

Native advertising is all the rage across the world. And in the land of the world’s highest smartphone penetration and the fastest average internet connection speed, native advertising has been adopted as the key monetization solution for South Korea’s number one social network, KakaoStory.

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Best Advertising Agency: Top 10 Choices for 2022

Single Grain

Video advertising remains one of the most popular advertising forms to target internet users: 72% of people prefer accessing product info via video. Social media accounts for 33% of the total digital ad spend in 2022. Mobile ad spending will reach $156 billion by 2023. The Benefits of Using an Advertising Agency.

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