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Digital is Dead - Long Live Digital

InMobi

People, especially the younger generation, are increasingly consuming media on their mobile devices to make decisions about which movie to watch, where to shop and research the best deals on offer. Informa Telecoms & Media reports that mobile advertising revenue is expected to touch $12.8

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How Auto Brands Can Win With Mobile

InMobi

Optimize and integrate: While most of the OEMs have comprehended the importance of mobile, it is important to optimize mobile search, strengthen mobile marketing and m-commerce for products and services to be purchased online.

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The Mobile Opportunity for Travel Marketers

InMobi

A record one billion people made international trips in 2012, according to data from the World Travel and Tourism Council. Mobile phones are being used across the travel booking funnel from planning and booking and until the last day of the trip exploring maps, local information and weather information.