InMobi

JULY 16, 2020

The consumer packaged goods (CPG) industry, like all verticals, has been significantly impacted by the current reality of shelter in place in the U.S., but not all brands within the CPG sector have responded in the same way. To find out, we turned to InMobi Pulse , InMobi’s mobile marketing research solution.

Marketing 52

Marketing Audience Advertising Media 52

Digiday

OCTOBER 19, 2022

Bearing that recent history in mind, Digiday’s first annual media agency report examines the current and future state of media agencies from the perspective of client spending (within media channels and by client categories), and from agencies’ own investments in staffing and practice areas.

Agency 63

Agency Media Retail Entertainment 63

VideoWeek

MAY 10, 2024

But this could cut off TV access for those who haven’t got the means or understanding to stream TV. These buys will be available programmatically through private marketplaces. As consumers move to streaming, use of DTT is naturally falling. Ofcom recommended three strategies. ” Warner Bros.

Retail 52

Retail Ad Tech Media eCommerce 52