Remove publications tag cannes
article thumbnail

Pinterest turns its TikTok-like Idea Pins into ads

TechCrunch Ads

In addition to today’s public launch of the new ad format, Pinterest also introduced a new paid partnership tool. With the tool, creators can tag their brand partners directly in their content. The tool allows creators to both disclose and promote their brand partnerships.

article thumbnail

Sustainable Programmatic Advertising and AdTech: The Need to Go Green

Clearcode

Good Publicity. A green ad tag to estimate the emission in digital ad campaigns and plant a tree for every thousand impressions purchased ( Good-Loop ). After going public, it received 26 complaints that challenged the idea that the company’s products help the planet. Good Publicity. Consumer Trust. Cost Savings.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The WIR: Publicis and Carrefour Launch a Retail Media JV, AVOD Companies Form a Streaming Alliance, and Uber Runs Video Ads

VideoWeek

Unlimitail has 13 retail partners at launch: Kingfisher France, Groupe Galeries Lafayette, Rakuten France, Showroomprive Group, ÏDKIDS, LuisaViaRoma, MyOrigines, Bringo, Electra Group, Maquillalia, Juguetilandia, Public and 2 Carrefour franchise partners in Morocco (LabelVie) and Israël (Electra Consumer Products).

article thumbnail

The WIR: Salto Shuts Down, IAB Tech Lab Launches Decarbonisation Initiative, and Disney+ Reveals Targeting Plans

VideoWeek

MPs Call for Local News Government Fund A UK parliamentary committee has called for a series of measures to help revive the UK’s local news sector, including the creation of a long-term public interest news fund with a remit to support innovation.

Ad Tech 59