Digiday 2022 Media Agency Report: The state and future of the media agency, client spending, staffing and beyond
Digiday
OCTOBER 19, 2022
Media agencies are cautiously bracing for a potential recession — even as they grapple with inflation and supply chain issues. But despite the looming concern, media spending is holding steady or slightly increasing in 2022, according to respondents to a recent survey Digiday conducted for this inaugural media agency report.
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