Martech Series

JULY 1, 2022

Consumers are using online search to make purchasing decisions throughout their customer journey — sometimes even while they’re in the physical store (according to Google, mobile searches performed in-store have grown 15% in recent years)! Take social media marketing and organic search.

Marketing 102

Marketing SEO Mobile Search ROI 102

Adtelligent

JULY 19, 2022

Search advertising is a process of placing ads on all sorts of search engines such as Google, Yahoo, AOL, Baidu, Duckduckgo, or Bing in response to the relevant inquiry. It is also often called paid search, pay-per-click (PPC), or part of search engine marketing. Mobile search advertising is on the rise.

Advertising 98

Advertising Video Ads Banner Display Advertising 98

Single Grain

MAY 26, 2023

The world of search engine optimization in the business-to-business world is forever changing, but knowing the latest B2B SEO statistics can help you stay current. In this guide, we’ve curated 37 important B2B SEO statistics about essential topics like keywords, backlinks, search rankings and content optimization.

SEO 52

SEO Marketing Conversion Rate Click Through Rate 52

Single Grain

FEBRUARY 1, 2023

A.I. ( WordStream ) Search engine optimization plays a crucial role in conversions, with 94% of website traffic generated through organic search. The average conversion rate from SEO is around 14.6% The average conversion rate from SEO is around 14.6% on e-commerce websites. on e-commerce websites.

Conversion Rate 59

Conversion Rate Conversion SEO A/B Testing 59

Single Grain

JUNE 5, 2023

In this article, we will dive into the world of online advertising, including general online advertising, video advertising, social media advertising, and more. Allied Market Research ) US adults spend an average of 7 hours and 50 minutes consuming digital media. Influencer Marketing Hub ) 56% of Google’s revenue comes from search ads.

Advertising 52

Advertising Finance CPC Brand Awareness 52

Single Grain

DECEMBER 20, 2019

There’s tons of competition for keywords, social media is now a pay-to-play space, and voice search is throwing a wrench in everything SEO-related. And with a whopping 63,000 searches done per second , Google is the place to do it. Target ROAS : Get the best return on investment (ROI) on your spend.

Machine Learning 105

Machine Learning Conversion Rate SEO Audience 105

Single Grain

DECEMBER 6, 2019

Here are the top reasons why organizations are adopting AI in their business: AI can analyze consumer behavior and search patterns, and use data from social media platforms and blog posts to help businesses understand how customers find their products and services. Check out this guide to learn more about YouTube SEO.

Marketing 145

Marketing SEO Conversion Audience 145