Martech Series

JULY 1, 2022

Consumers are using online search to make purchasing decisions throughout their customer journey — sometimes even while they’re in the physical store (according to Google, mobile searches performed in-store have grown 15% in recent years)! And the consequences are dire. Misallocated marketing budgets.

Marketing 102

Marketing SEO Mobile Search ROI 102

Martech

JANUARY 31, 2022

A month before that (December 2020), Google launched a similar feature in the mobile search results. Amazon also has a “View in your room” feature available on its mobile app for certain products as well. The post Augmented reality marketing expands with new Pinterest Try On for furniture appeared first on MarTech.

Marketing 85

Marketing Mobile Search Retail MarTech 85

Martech

OCTOBER 23, 2023

Search engine competitors and claims of harm Microsoft says Google’s mobile search is a superior product (Sept. 28) CEO of Advertising and Web Services Mikhail Parakhin told the court that Microsoft’s mobile search is not as good as Google’s mobile search. Get MarTech! In your inbox.

Mobile Search 80

Mobile Search Machine Learning Advertising Manufacturing 80

Martech

MAY 17, 2024

is the average of desktop and mobile search. The DOJ’s case in 11 slides appeared first on MarTech. Market share is the first thing courts consider when determining if a monopoly exists. While having a 50% market share can mean there is a monopoly, judges generally require at least a 60% to 65% market share. That 89.2%

Mobile Search 64

Mobile Search Search Advertising Marketing MarTech 64

Martech Series

FEBRUARY 20, 2023

Marketing Technology News: MarTech Interview with Sterling Jackson, Head of Marketing at Aspire 8. A tool that evaluates a website’s mobile friendliness and mobile SEO optimization is known as a mobile SEO page analyzer.

SEO 94

SEO Marketing A/B Testing Conversion Rate 94

Single Grain

DECEMBER 6, 2019

VSEO (voice search engine optimization) can give you an enormous competitive advantage (of course, this is only good news for one brand…). of mobile searches and 34.4% of desktop searches now resulting in “zero-click search” results. This trend is growing, with 62.5% Find him on Twitter @cyberjuicetweet.

Marketing 145

Marketing SEO Conversion Audience 145