article thumbnail

Website Optimization Tests and Tools Marketers Should Know About

Martech Series

A/B testing A/B testing is the process of testing various website page variations to see which ones produce the best results. Marketing Technology News: MarTech Interview with Sterling Jackson, Head of Marketing at Aspire 8.

SEO 94
article thumbnail

42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

SEO A/B split testing squeezes the most SEO juice out of your site and gives you insight into the variables that move the needle. What Is A/B SEO Testing? How to Run A/B Tests that Actually Increase Conversions. of mobile searches and 34.4% Dive Deeper: . This trend is growing, with 62.5%

Marketing 145