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RightData Hires Industry Veterans to Its Team

Martech Series

This reinforces RightData’s commitment to the market and capitalizes on its recent Series A investment from Level Equity. Siva has held key positions in technical leadership across areas such as healthcare, pharmaceuticals, and consulting.

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Talon International Launches Anti-Counterfeit & Consumer Engagement Technology, StegVision

Martech Series

By combining AI, machine learning, computer vision, and steganography, StegVision encodes invisible unique labels or markings for brands and products. By giving each brand or product its own unique invisible markings, StegVision prevents fake products and counterfeit items from easily entering the market and being sold as originals.

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Microsoft Exec Zia Mansoor Joins Unravel Data Board of Directors

Martech Series

Mansoor currently serves as Microsoft’s Vice President of Data & AI, and has extensive expertise in go-to-market strategy and providing product and solution leadership across operational database, analytics, AI/Machine Learning, data governance, and business intelligence solutions. “We

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AdTheorent Health Unveils the Industry’s First and Only Predictive Audiences for Health Advertisers

Martech Series

that delivers privacy-first machine learning-based advertising solutions to drive measurable outcomes for healthcare marketers, today announced the launch of AdTheorent Health Predictive Audiences. Marketing Technology News: Voxco Insights Launches Four New Features to Enhance Research Capabilities and Elevate CX.

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TripleBlind Data De-Identification Solution Confirmed as HIPAA Compliant by World Renowned Expert, Dr. Bradley Malin, PhD

Martech Series

Marketing Technology News: The 2022 NATO Summit Utilizes Teradek Video Streaming Technology for Global Broadcasts. Marketing Technology News: MarTech Interview with Bogdan Carlescu, VP of Marketing at Creatopy. local governments, as well as industry and academia. local governments, as well as industry and academia.

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Amazon Advertising Case Studies: The Best E-Commerce Strategies

Single Grain

However, Roomify’s Amazon page is up against other better-known competitors that generate traffic from Millennials and Gen Zs, which make up most of their market share. The Amazon marketing team also made some changes to Roomify’s current optimizations. market to generate leads for new customers internationally.

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Katie Robbert: Spotlight on the expert

Martech

Contributor Katie Robbert is the CEO and co-founder with Chris Penn, of Trust Insights, a marketing analytics agency. Before Trust Insights, she built and grew multi-million dollar lines of business in the marketing technology, pharmaceutical, and healthcare industries. And he was experimenting with machine learning and AI.