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Winning Advertising Audiences for Wimbledon

Media Math

For instance, 80% of tennis fans are college-educated , have an average household income of over $120K, and spend on average 17.9 Tennis fans have some specific traits that can appeal to certain advertisers. hours watching cable TV per week and 11.7 hours per week on the Internet. Wimbledon’s wealthier audience is 3.3X

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Growth of Location Based Marketing and Its Importance

Martech Series

You will be able to address the challenges with the strategy and it will lead to better results and ROI. The label is visible to the phone’s camera, and the app activates the label on screen which is changed to animated display and it educates as well as entertains the user. Geo Targeting. Helps convert to sales.

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Marketing Theories: 15 Digital Marketing Theories to Grow Business Revenue

AdvertiseMint

The focus is on informing, educating, and entertaining instead of always directly selling. The aligned messaging drives higher ROI on marketing budgets. It takes the guesswork out of complex choices like: Which segments should we target? What marketing platforms and features drive ROI? What content types boost engagement?

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Modern Programmatic Monetization Strategies

Adtelligent

Automated buying and selling of ads seem incredibly lucrative during crisis times, as it can effectively help launch ad campaigns reasonably quickly, with minimal costs and workforce, great targeting options and scaling abilities, higher ROI, and cross-device campaign possibilities. Great targeting capabilities. Wide reach.

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How to Choose a Digital Marketing Agency That Delivers Results

Single Grain

For example, instead of just targeting “running shoes,” an agency might find that “best cushioned running shoes for flat feet” offers a niche yet lucrative market segment. Audience Demographics : Knowing the specifics of your target audience — age, gender, location, income, education, etc. —

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Different Types of Online Advertising to Increase Brand Awareness

Single Grain

Local businesses can collaborate with influencers in their area to draw more geo-targeted traffic. Many social media platforms offer different tools to target your audience based on core demographics, such as gender and age, as well as other aspects, such as education, job title, interests, and past purchases.