Adweek
SEPTEMBER 10, 2022
Welcome to the 2022 National Football League season, when brands begin their slow march through the schedule toward the big payoff at Super Bowl 57. The biggest game in all of sports marketing is just beginning. In 2021, more than 25 million people watched the NFL's Thursday night kickoff game. That made it the seventh.
Digiday
SEPTEMBER 10, 2022
A few unionized Gannett employees stood outside Citi’s Global Technology Conference in New York City on Friday morning to get the attention of Gannett CEO Mike Reed inside the Hilton Hotel in Midtown. Five people — a mix of NewsGuild union staffers and Gannett employees unionized with the NewsGuild (and an inflatable rat named “Scabby” ) — wore matching red T-shirts and passed out hundreds of flyers that read “Gannett CEO Mike Reed is killing jobs and killing newsrooms.
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Adweek
SEPTEMBER 10, 2022
Like many major industry events, New York Fashion Week is not regularly considered as the forefront of accessibility and inclusive design. However, a new runway show featuring the spinal muscular atrophy (SMA) community is aiming to bring the fashion world--and its standards--into modernity.
Adweek
SEPTEMBER 10, 2022
Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment! Morsel #1: The Piccadilly Lights go dark for the Queen Piccadilly Lights Yesterday, the media owners with space on the iconic Piccadilly Lights, which is operated by Ocean Outdoor, suspended all commercials showing on the screens and came.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Adweek
SEPTEMBER 10, 2022
The Federal Trade Commission hosted a public forum today regarding its Advanced Notice of Proposed Rulemaking (ANPR) on "commercial surveillance and data security" practices that harm consumers and competition. Industry leaders, including advertisers, publishers and privacy advocates, participated in the hearing to provide their perspectives to help the agency collect best practices for new rules.
Adweek
SEPTEMBER 10, 2022
There are many important topics in the world worth debating and the world's largest fast food chain McDonald's has taken its Big Mac argument into space asking "Chicken" or "Not chicken?" The original Big Mac's recipe has remained unchanged for 54 years but evolved with the launch of the Big Mac Bacon and the Big.
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