Adweek

SEPTEMBER 17, 2022

In the same way that Silicon Valley became the place to be for tech, Miami has quickly become a hub for venture capitalists and Web3. From allowing citizens to pay city taxes via cryptocurrency to proposals for paychecks to be received in Bitcoin--the city is at the cutting edge of this revolution. Jesse Kirshbaum, CEO.

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Ad Badger

SEPTEMBER 17, 2022

Low clicks on your search terms are the bane of your existence as an Amazon PPC advertiser. Ideally, you’d want. Read More How Do I Fix Low-Click Search Terms on Amazon PPC? The post How Do I Fix Low-Click Search Terms on Amazon PPC? appeared first on Ad Badger.

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Advertising Education 105

Adweek

SEPTEMBER 17, 2022

Verizon was a player in the metaverse before it even had a name--experimenting with customer experiences before rules or measurement were formulated, or the space was even fully realized. Why? Because it's a boundary-busting, inclusive-first space to bring people together, enable community, and allow for creativity and exploration. Verizon's chief creative officer Andrew McKechnie joined.

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Spoton Digital Media

SEPTEMBER 17, 2022

The end of the year will be here before you know it. We’re creeping into Q4, and the time to plan is now! To help you wrap up 2022 and make plans for a more productive and successful 2023, we’re sharing our tried and trueQ4 marketing checklist. Tip: Don’t wait until the end of the year. Use this Q4 marketing checklist to start planning for 2023 today and get all stakeholders in the same boat.

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Marketing Media Advertising 98

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Marketing

Adweek

SEPTEMBER 17, 2022

As the tsunami of change rears and roars with pandemics, global warming, digitization and crumbling social structures washing over us, we're looking for new tools to manage our anxiety and become more resilient. The metaverse is emerging as an alternative existence, one which will grow exponentially as real life becomes more difficult due to political.

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MNTN

SEPTEMBER 17, 2022

If you’re a decision maker in the advertising efforts for a higher education institution, promotional tools like university websites or college fairs can only go so far when appealing to ideal customers, aka students. In order to stand out among the crowd (there are currently ~4000 colleges and universities in the U.S.), you need to get your institution’s message out to the masses.

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Education CPA Audience Conversion Rate 52

Adweek

SEPTEMBER 17, 2022

The HP Omen, a premium gaming laptop with "tempest cooling" technology, is so high-powered it needs its own designer air. And maybe consumers could use some extra nitrogen and oxygen, too. That's the premise, anyway, of a quirky campaign from Wieden+Kennedy Portland that gives away free cans of air and drops a short film made.

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Adweek

SEPTEMBER 17, 2022

Today's companies are more eager than ever to understand how to leverage Web3 trends and tools for business growth. For the modern entrepreneur, this translates into an unprecedented opportunity to be at the cutting edge of the playbooks that enable brands in any kind of situation to evolve and be successful. Ty Haney, founder of.

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Adweek

SEPTEMBER 17, 2022

On Episode 4 of Brandweek: The Podcast, senior producer Al Mannarino and general manager of podcasts John Heil sit down with Adweek social editor Sami Lambert and content creator/strategist Abraxas Higgins to discuss the top moments of Day 4, including sessions with Kevin Hart, Kristin Cavallari and Shake Shack CMO Jay Livingston, plus a look.

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