Clearcode

SEPTEMBER 11, 2023

A demand-side platform (DSP) is a piece of software that advertisers and ad agencies use when they want to buy ad inventory in an optimally streamlined manner across multiple ad exchanges and supply sources. Table Of Contents What Is a Demand-Side Platform and What Is It For? How Does a DSP Work?

Demand Side Platform 97

Demand Side Platform Ad Exchange Impressions Ad Targeting 97

Monetize More

JANUARY 18, 2023

As a publisher, it’s crucial to stay ahead of the game regarding advertising trends. And there’s no denying that programmatic advertising is here to stay despite AI. In 2023, programmatic advertising is projected to grow even faster than before, with spending estimated to surpass $120 billion.

Advertising 98

Advertising Ad Inventory Machine Learning Ad network 98

Brid.tv

DECEMBER 20, 2022

Mobile apps are often lauded as the best generator of passive income today, especially in terms of in-app advertising. But how does advertising in mobile apps actually work? To help you get started on your app monetization journey, we’ve put together the ultimate guide to in-app advertising for publishers. Table of Contents.

Advertising 54

Advertising CPM Mobile Ads CPC 54

Monetize More

MARCH 2, 2023

RTB networks have become a vital component of programmatic advertising with the potential to generate billions of dollars annually. Real-Time Bidding explained – how does it work? Before we get into the details, I’d like to explain RTB and how it works. Talk about creating an efficient advertising ecosystem!

Ad network 98

Ad network Demand Side Platform Ad Inventory Ad Exchange 98

Single Grain

JULY 17, 2023

But with your target audience spending more time online than ever before, traditional marketing and advertising methods often struggle to keep pace with evolving consumer behaviors. Programmatic advertising offers a new solution for businesses and advertisers. Work With Us What Is Programmatic Advertising?

Advertising 52

Advertising Demand Side Platform Ad Exchange Ad Inventory 52

Monetize More

APRIL 13, 2023

Since the onset of real-time bidding, header bidding technology has been the biggest breakthrough in the programmatic ad buying world. For a publisher of that size and traffic to increase programmatic earnings by 70% is staggering! Now you must be wondering ‘what is waterfall model in programmatic advertising?’

Header Bidding 52

Header Bidding Ad Server Impressions Ad Inventory 52

Smart-Hub

JANUARY 4, 2023

SmartHub is a white label PaaS advertising exchange that provides rapid entry into the ad tech marketplace thanks to the customer-centric approach and pre-built technology. Which SmartHub`s features and capabilities help programmatic businesses in getting great ROI and revenues? What is White Label ad exchange? What does SmartHub do?

Banner 40

Banner Pop-Up Video Ads Ad Exchange 40