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Programmatic Advertising 101: Conversion Tracking

Basis

You click the link in the video, fill out your credit card and shipping information, and voilĂ ! This will help drive site traffic and increase the size of your retargeting pool. Between silly duck videos and mesmerizing cook-along clips, you see one of your favorite creators promoting a skincare product. Sound familiar?

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10 Direct Response Marketing Examples

AdvertiseMint

CPA – Cost per acquisition or action. Tools for Campaign Analytics Here are some top digital marketing tools for tracking and analyzing direct response performance: Facebook Ads Manager – The built-in analytics for Facebook campaigns show conversions, CPA, ROAS, and more. Reach – Total number of people who see it.

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article thumbnail

Programmatic Advertising 101: Conversion Tracking

Basis

You click the link in the video, fill out your credit card and shipping information, and voilĂ ! This will help drive site traffic and increase the size of your retargeting pool. Between silly duck videos and mesmerizing cook-along clips, you see one of your favorite creators promoting a skincare product. Sound familiar?

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20 Benefits of Advertising via Online Channels

Single Grain

And with the shipping options available today, buying from a company based in another country is not a barrier for people. Facebook Ads provides extensive audience targeting capabilities based on demographics, interests, behaviors, connections, custom audiences, lookalike audiences and retargeting.