Single Grain

JUNE 16, 2025

As a result, marketers face a stark reality: 85% of advertising professionals favor first-party data identifiers as the primary solution to replace cookies , according to recent research by Statista. Cookieless retargeting strategies come with both challenges and opportunities.

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Retargeting Cookies Click Through Rate Control Group 52

Single Grain

APRIL 27, 2025

Retargeting sequences : Develop specialized campaigns for users who visited landing pages but didn’t convert. Single Grain’s CRO services can help you implement a comprehensive conversion rate optimization strategy that complements your advertising efforts. Heres how you can retarget your users to benefit your bottom line.

Retargeting 52

Retargeting Conversion Rate Machine Learning Conversion 52

Single Grain

JUNE 13, 2023

Households showed a 10% increase in purchasing Silk products compared to the control group. For every 1,000 individuals who viewed influencer marketing, their collective purchases of Silk products amounted to $285 more than the control group. native advertising will make up 59.7% of all display advertising.

Advertising 102

Advertising Click Through Rate Display Advertising Video Ads 102