MNTN

JANUARY 13, 2023

The first step to any advertising campaign is to know what you’re trying to communicate with your target audience. Getting your website ready before you launch your campaign prevents you from scrambling after the campaign has been launched and missing potential conversions. Programmatic Display Advertising.

Advertising 52

Advertising CPA Marketing Brand Awareness 52

InMobi

JULY 17, 2020

For this interview, I sat down with Rohit Dosi, Business Head of Microsoft Advertising at InMobi, on July 13. In this conversation, we talked about the current state of search advertising, what Indians are searching for during the lockdown and the many advantages of Microsoft search, among other topics.

Search Advertising 52

Search Advertising Advertising Education Brand Awareness 52

Single Grain

APRIL 12, 2023

Effective advertising strategies require a solid understanding of your target audience, defining your advertising objectives, selecting the appropriate digital channels (such as social media, search engines , email or display advertising), creating persuasive ad content, and measuring the success of the campaign.

Advertising 97

Advertising Retargeting Conversion Rate Native Advertising 97

Single Grain

MARCH 28, 2023

By tracking metrics such as click-through rates, conversion rates and cost-per-acquisition, SaaS brands can determine which campaigns are most effective and make adjustments accordingly. You need to have a reliable understanding of who would want to buy your product in order to effectively communicate how it is useful to them.

ROI 52

ROI Retargeting A/B Testing Native Advertising 52

Ad Wisey

MAY 13, 2022

You may show sponsored search advertising on Google search engine results pages using Google Ads, previously known as Google Adwords. With over 2 billion monthly viewers, YouTube is an ideal channel for increasing brand recognition as part of your conversion funnel, all while driving visitors to your online store. Retargeting.

Brand Awareness 91

Brand Awareness Audience Retargeting eCommerce 91

Single Grain

JULY 18, 2023

This pillar provides clear and comprehensive reporting, ensures transparent pricing models, and fosters open communication between advertisers, agencies, and technology providers. Work With Us Benefits of Programmatic Advertising Programmatic advertising is highly popular in the digital marketing landscape.

Advertising 52

Advertising Demand Side Platform Machine Learning Ad Exchange 52

Single Grain

JULY 17, 2023

By utilizing comprehensive data analysis, behavioral tracking and audience segmentation, you can deliver your messages directly to the most relevant individuals, maximizing the chances of engagement and conversion. Retargeting : The digital marketing strategy to reach users who have previously interacted with their website or app.

Advertising 52

Advertising Demand Side Platform Ad Exchange Ad Inventory 52