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Remove Clickbait Remove Rich Media Related Topics
Click Through Rate A/B Testing Conversion Rate Display Advertising Native Advertising CPC ROI Viewability Impressions Ad Inventory More Related Topics >
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Apply this Ridiculously Effective Creative Optimization Technique to Maximize ROI

InMobi

APRIL 16, 2019

For example, if you take a CTR uplift goal, it is possible the optimization efforts takes us towards more clickbait variants that are not high “value.” This is because APM goals are closer to and reflect your true business objectives. ” This post will describe a means to optimize creatives on the basis of APM uplift.

ROI 52
ROI Impressions Clickbait Click Through Rate 52
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Maximizing ROI: Analysis of Native vs Display Ads

Smart-Hub

MARCH 19, 2024

Rich media ads incorporate video, audio, or other elements to deliver an immersive experience and ensure interactivity. Instead of using clickbait techniques, it would be more appropriate to address customers’ pain points or offer them a specific benefit. Mobile display ads , obviously, target smartphone users.

ROI 64
ROI Native Advertising Ad Exchange Banner 64
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