How brands are leveraging digital OOH’s storytelling capabilities
Digiday
OCTOBER 21, 2022
Cherian Thomas, head of marketing and GTM, T-Mobile Advertising Solutions. Why, then, do marketers expect a consumer’s reaction to be any different when they encounter advertising that only tells half the story? But there’s an opportunity to complete the story by employing a full-funnel DOOH strategy.
Let's personalize your content