Digiday

DECEMBER 11, 2022

The following conversation has been edited for clarity and space. Olsen: The idea coming out of COVID that a lot of brands are basically entertainment brands and they’re building fans, and they’re looking at ways to maximize that fandom, is creating new opportunities for P&Ls. Antoinette Siu. Direct quote.

Media 63

Media Mobile Ads Brand Lift Agency 63

Digiday

DECEMBER 11, 2022

The following conversation has been edited for clarity and space. Olsen: The idea coming out of COVID that a lot of brands are basically entertainment brands and they’re building fans, and they’re looking at ways to maximize that fandom, is creating new opportunities for P&Ls. Antoinette Siu. Direct quote.

Media 63

Media Mobile Ads Brand Lift Agency 63

InMobi

MAY 7, 2019

InMobi Pulse uses InMobi’s mobile advertising network for reaching out to mobile users and rendering native mobile surveys within ad slots. The self-serve dashboard puts the power in the hands of marketers by giving them an instant reach of 1.6 billion mobile consumers.

Audience 52

Audience Real Estate Brand Lift Conversion Rate 52

Single Grain

NOVEMBER 15, 2019

All this is to say: there is a huge pool of people you’re able to tap into with video ads. Dive Deeper: 11 Companies That Are Doing Mobile Advertising Right in 2019. 6 Facebook Ad Hacks Crushing It Today. 12 Important Facebook Features Every Marketer Needs To Take Advantage Of. How to Create a Facebook Mobile Video Ad.

Video Ads 97

Video Ads A/B Testing Audience Pop-Up 97