Remove Brand Awareness Remove Header Bidding Remove Rich Media
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15 Best Display Ad Networks for Publishers in 2022

Brid.tv

Whether you’re looking to increase brand awareness, generate leads, or educate your audience, Google ADX has a solution for you. This includes features such as access to Google ADX and AdSense, managed header bidding, revenue reports, ad optimization and management, and more.

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Understanding the Complicated World of Advertising Technology (AdTech) & Programmatic Advertising

Clearcode

An advertiser is a brand or company (e.g. advertising agency) that wants to get its product or service in front of its target audience to build brand awareness, develop brand loyalty, and increase sales. Because many publishers use Google’s ad server, Google favored bids from Google Ad Exchange (AdX).

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Best Mobile Ad Sizes to implement in 2023 [Don’t miss out]

Monetize More

Pros: More attention, brand awareness and engagement. Ever seen those rich media or video ads on Snapchat that cover the whole screen either annoying the viewer or embarking their interest in the ad? They usually pay the best CPMs which you can compete against Header Bidding to push performance up.

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Programmatic Advertising: What Is It & How Does It Work?

MNTN

Programmatic vs Display Ads Display ads refer to a specific ad format (such as banners or rich media), while programmatic advertising is the automated method used to buy and place those ads. Define Clear Campaign Objectives Establish specific goals, whether it’s brand awareness, lead generation, or direct conversions.