Single Grain

APRIL 29, 2025

Full-funnel capabilities : From brand awareness to direct response, with various optimization options. Meta’s advertising works particularly well for consumer products, local businesses, and services with strong visual appeal. Lower competition : Less saturated advertising environment compared to Google and Facebook.

Media 52

Media ROI CPC CPA 52

Martech Series

JANUARY 11, 2023

Over a two-year period, Taboola aggregated a series of studies, conducted by Kantar, with about 20 top, global brands across 11 verticals, including personal finance, technology, travel, fashion and entertainment. These brands operate across the U.S., Europe and Latin America.

Native Advertising 97

Native Advertising Brand Lift Advertising Finance 97

Single Grain

JANUARY 6, 2020

Finance/Accounting. Native advertising will be widely adopted. Aspirational selling in branding will be a must. Share your brand story to connect with your prospects emotionally. Trend #3: Native Advertising Will Be Widely Adopted. Run native ads to boost brand awareness without making it too obvious.

Marketing 103

Marketing Native Advertising Education Non-Profit 103

SODP

MAY 25, 2020

When taking the stage a decade ago, native advertising revolutionized the advertising industry. Non-intrusive branded messages that fit seamlessly into editorial content helped advertisers combat banner blindness and increase click-through rates significantly. . Native ads or branded content?

Native Advertising 52

Native Advertising Click Through Rate Audience Advertising 52

Lemonads

AUGUST 5, 2020

Let’s deep dive to earn that engagement you are looking for through what we’ll overview: Outbrain Review : Ads, Company & Tips; Native Advertising ; Outbrain Review for Advertisers: Prices, Pros & Con s; Outbrain Review for Publishers: Prices, Pros & Cons; Outbrain Review Alternatives and Competitors.

Native Advertising 52

Native Advertising Advertising CPC Ad Server 52

Single Grain

NOVEMBER 28, 2023

Growth of Decentralized Finance (DeFi): DeFi offers financial services like lending, borrowing, and trading without the need for traditional intermediaries. Among the many options available, some of which we mentioned here, marketers have found native advertising. This is because it is not limited to specific websites or apps.

Marketing 126

Marketing First-Party Cookies SEO Audience 126