Why Kim Kardashian is sold on QR codes for Skkn by Kim
Digiday
DECEMBER 19, 2022
In addition to the ad spot, the brand promoted its skincare through holiday pop-ups at the Westfield Century City mall in Los Angeles last month to encourage shoppers to sign up to be part of Skkn by Kim’s community and get sneak peeks of new launches as well as exclusive benefits such as early access to new products.
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