Affiliates Agency Cookies First-Party Cookies 
Lemonads
MAY 8, 2020
If you’re running an affiliate program, you probably already know what browser cookies are. You already know what is a first-party and a third-party cookie. In short, without first-party cookies, the website experience would be awful to impossible.
Automatad Inc.
FEBRUARY 14, 2022
Despite the adtech industry claiming to be prepared for a post-cookie world, 46% of industry leaders have no clue about alternative addressability and measurement solutions, while 55% still don’t have a viable first-party data collection system in place. or Microsoft’s Parakeet initiative.
Lemonads
OCTOBER 5, 2021
If you’ve implemented digital marketing into your company strategy or established a successful online platform you’re probably familiar with third-party cookies. In the digital marketing context, third-party cookies are simple pieces of code that help track user behavior throughout the internet.
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