Ad Tech Demand Side Platform Fill rate Media 
InMobi
FEBRUARY 22, 2022
In 2021, retail media took the marketing and advertising world by storm – eMarketer’s latest forecast predicts advertising spend will reach over $50 Billion by 2023 – and will continue to be a source of innovation and growth for years to come. This is identical to what has happened in ad tech over the last 10 years.
Monetize More
MAY 30, 2023
Looking for the best mobile ad networks to boost your revenue in 2023? We’ve curated a list of top-performing networks that can connect you with premium advertisers, maximize fill rates, and offer specialized features. Smarty Ads Provides a full range of ad tech tools for monetizing apps and websites.
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Brid.tv
SEPTEMBER 26, 2022
Omnichannel Monetization Audience Targeting Options Performance Reporting and Analytics Top 15 Display Ad Networks for Publishers 1. Airnow Media 6. Yahoo Ad Tech (Formerly Verizon Media) 8. Vibrant Media 10. Airnow Media. Airnow Media features a network of over 150,000 opt-in apps. AdPushup 4.
Digiday
FEBRUARY 15, 2023
Then Horizon plugged its identifier solution into OpenX’s SSP platform. It’s from a large media agency network that’s reviewing the marketplace solution it put in place several years ago, said one ad exec with knowledge of the brief. Oh, and there’s also the RFP doing the rounds among SSPs at the moment.
Automatad Inc.
NOVEMBER 8, 2023
Share Tweet Share Ads are the key revenue of publishers and advertisers. Global spending on digital ads keeps increasing yearly and will reach $650 billion in 2024. Ad exchanges play a major role in distributing these ads. The ad exchange is a popular programmatic medium in ad tech.
InMobi
FEBRUARY 28, 2021
Identity has been a hot topic for a while now in the ad tech world. that can be used to securely show them the most relevant ads. UIDs are standardized identifiers that recognize users and user identities across different platforms. Thus, publishers partnered with Universal ID partners will have a higher fill rate.
Monetize More
JUNE 2, 2022
With Programmatic Advertising being the hype right now, publishers may find it enticing to go fully automated when it comes to ad auctions, sales, and boosting programmatic revenue. Despite the growing popularity of programmatic media buying, we won’t be seeing Direct ad buying disappearing or going extinct any time soon.
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