SODP

JULY 25, 2023

A supply-side platform (SSP) is a platform that allows publishers to manage and automate the sale of ad inventory in real time to buyers across multiple ad exchanges, ad networks and demand-side platforms (DSPs). Instead of manually negotiating with multiple advertisers, the website can use an SSP.

Demand Side Platform 52

Demand Side Platform Ad Exchange Ad Space Ad Inventory 52

Brid.tv

DECEMBER 21, 2022

Whatever the case is, if you want your mobile app to provide a stable, reliable revenue stream, you will need to leverage one of the top mobile ad networks. With the right ad monetization network, making money off of your app or content can be easy and stress-free. Choosing a network, however, is a whole different story.

Ad network 66

Ad network Mobile Ads Header Bidding CPM 66

Brid.tv

SEPTEMBER 30, 2022

On the other hand, skippable ads can be as long as necessary. If you’re planning to monetize your content through AVOD , make sure to get familiar with the rules on your chosen video ad network or platform. How Many Pre-Roll Ads Can You Queue Consecutively? How to Get Pre-Roll Ads on Your Website.

Video Ads 67

Video Ads Conversion Rate Fill rate Ad network 67

InMobi

JANUARY 31, 2013

Work with your ad network to analyze the data in detail. Track track track Most important is to track and get as much information about your paid advertising as you possibly can. This is a wealth of information that will influence and provide direction for the rest of your advertising strategy.

Real Estate 52

Real Estate Banner Display Advertising Audience 52

Brid.tv

NOVEMBER 1, 2022

When a publisher joins a supply-side platform , this platform collects data on the publisher’s ad real estate. Every time a user visits the publisher’s website or plays a video, this real estate is offered on an ad exchange. Finally, the user on the publisher’s website sees the ad from the winning bid.

Header Bidding 52

Header Bidding Demand Side Platform Real Estate Advertising 52

Ad Beat

JANUARY 1, 2020

Owing to a limited screen real estate, easily accessible advertising tools, and lower price point for search ads, mobile ads continue to offer a better, more affordable alternative for promoting your brand to the masses. There are several ways in which you can market your business using mobile advertising.

Mobile Ads 52

Mobile Ads Click Through Rate CPM Real Estate 52

Clearcode

APRIL 21, 2023

According to Reuters Institute’s Journalism, Media, and Technology Trends and Predictions 2022 , display advertising was considered an important source of income by 81% of publishers in 2020 but this dropped to 73% in 2022. Ad revenue. However, this is starting to change. The ease of reaching the desired inventory for buyers.

Header Bidding 79

Header Bidding Fill rate Ad Server Audience 79