The Ad Tech Blog

APRIL 1, 2024

Google has implemented various measures to respect user privacy while delivering targeted advertising, including user consent frameworks and anonymizing data. Ad Tech Checklist for Marketers Define Clear Objectives : Start by defining your campaign goals.

Ad Tech 100

Ad Tech Machine Learning Ad Click Ad Targeting 100

Single Grain

JUNE 5, 2023

Work With Us General Online Advertising Statistics There are 4.95 Influencer Marketing Hub ) Global digital advertising spend amounted to over $600 billion in 2022. Influencer Marketing Hub ) Digital advertising spending will grow to over $870 billion by 2026. of global advertising efforts. for display ads. (

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Advertising Finance CPC Brand Awareness 52

Single Grain

AUGUST 3, 2023

1) Increased Spending In 2022, display ad spending reached 63.5 billion USD: This year, display ad spend is expected to surpass search advertising. Therefore, advertisers should also expect to increase their display ad spend in 2024. Since users skip ads on YouTube, bumper ads are popular among advertisers.

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Display Advertising Advertising Machine Learning Video Ads 52

Single Grain

APRIL 19, 2023

Done right, the Amazon advertising (formerly AMS) platform can feature your product on the world’s largest digital store, significantly boosting brand awareness, product visibility and enhanced sales. In this article, I will show you how you can start running your ads on Amazon to receive more orders.

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Advertising CPC Video Ads ROI 52