Remarketing Lists for Search Ads: The Tactical Guide to RLSA
AdvertiseMint
DECEMBER 1, 2023
Implementing Remarketing Code Here are a few key considerations: You should add the remarketing tag to every page of your website through Google Tag Manager or by hardcoding it into your site. Be transparent by declaring the use of cookies in a privacy policy or banner message. Closely monitor clicks, add-to-cart rates, and purchases.
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