Monetize More

MAY 20, 2023

This post was most recently updated on May 25th, 2023 Google’s ad network, AdSense, is a market leader in ad monetization. Almost every successful publisher uses AdSense , or at least starts with it and progresses to Ad Exchange. However, what do you do when you can’t use the network to monetize your traffic?

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Martech

MARCH 15, 2022

The boom for marketing technology has not left behind advertising technology, or adtech, but the digital acceleration wrought by the COVID pandemic has sped things up more. Advertisers are willing to invest in adtech for its ability to attract a target audience and generate strong insights. Programmatic ad-buying.

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Monetize More

FEBRUARY 24, 2023

RPM is a metric used to determine the total ad revenue a publisher is set to earn for 1000 ad impressions. CPM, on the other hand, is the amount an advertiser will pay for 1000 ad impressions. Since it’s an estimation, it may not always be how much a publisher will get paid for their ad impressions.

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Monetize More

MAY 9, 2023

So you’ve created your website and started running ads on it to earn some extra cash. But how do you optimize your ads for the most returns, and protect your website from invalid activity? Let’s dive right in and get started!

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InMobi

OCTOBER 9, 2018

Have you ever wondered, how does in-app advertising work? What goes on behind the scenes to make mobile advertising happen today? Essentially, the advertiser would pay the publisher directly for access to their user base. So, who’s now involved in getting an ad to appear in an app? Then this guide is for you.

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Monetize More

OCTOBER 18, 2022

Video ads help advertisers deliver creative storytelling and connect with audiences. It’s no wonder why more advertisers are embracing video. Why not cash in on the trend by adding video ads to your ad stack in 2022? Let’s take a look at some of the best video ad networks for 2022.

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InMobi

JULY 20, 2020

Not many people know how to answer the question “how does mobile app advertising work?” ” and as a result, a lot of in-app advertising myths persist. Because some advertisers are still hesitant about mobile advertising campaigns, we wanted to clear up the most common misconceptions around mobile in-app advertising.

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