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Influx Marketing Wins 2022 Award for Best Healthcare Provider Website

Martech Series

Influx wins the Internet Advertising Competition Award for Outstanding Achievement in Internet Advertising for the Best Healthcare Provider Website in 2022. Marketing Technology News: MarTech Interview with Debjani Deb, CEO at ZineOne. Marketing Technology News: Marketers’ Next Moves as the “User Experience” Dies Down.

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Three ways to organize your martech stack

Martech

Earlier this month, Scott Brinker revealed the 2022 Stackie Award Winners. The Stackies are a contest for organizations to submit a visual illustration of their martech stack. My favorite part of the Stackies is observing all the different ways organizations choose to organize and catalog their martech stacks.

MarTech 115
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SMX Convert kicks off in two weeks… don’t miss out!

Martech

Choose your focus — SEO or PPC — and embark on a four-part, expert-led training experience designed to grow your knowledge step-by-step and empower you to effectively execute tactics back in the office. SEOs will learn how to identify top converting queries and drive the funnel through content marketing and link building.

SEO 104
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Content marketing: What it is and why marketers should care

Martech

About 91% of companies said they achieved some level of success with content marketing in 2021, according to Semrush’s 2022 State of Content Marketing Report. Most respondents said they planned to increase content budgets and hire more content talent in 2022. But this is changing. But this is changing.

Marketing 127
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The top five digital marketing courses in the U.S.

Martech

Billion for 2022, accounting for a 38.6 Students learn everything they need to know about the different aspects of digital marketing, including SEO, SEM, social media and content marketing, web analytics and more, through a mix of live-instructor-led classes, online self-learning and real-world projects. appeared first on MarTech.

Marketing 101
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Using Google Analytics 4 integrations for insights and media activations

Martech

Through settings in GA, you can also link other products and share audience and conversion data. Below are the integrations currently available for Google Analytics 4 as of June 2022. This includes content creators, SEO teams, and web developers. Notice that it’s already quite a lengthy list. Google Ads. Google Ad Manager (GAM).

Media 96
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Growth of Location Based Marketing and Its Importance

Martech Series

Marketing Technology News: MarTech Interview with Rachel Dillon, EVP Sales and Marketing at Strategus. This is a platform that includes so many features like local SEO, micro fulfillment, Q commerce, brand control and visibility, store and local analytics, CRM, etc. billion in 2022. Is location based marketing effective?