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Digital is Dead - Long Live Digital

InMobi

Furthermore, according to Forrester, tablets are set to replace laptops by 2016. The report reveals that tablets are set to become the mobile device of choice relegating the laptop to third device status. It also estimates that tablet sales will touch 375 million taking the global tablet base to 760 million in 2016.

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The Mobile Opportunity for Travel Marketers

InMobi

Mobile phones are being used across the travel booking funnel from planning and booking and until the last day of the trip exploring maps, local information and weather information. According to a Nielsen study travel related searches raised the third highest number of follow-up actions per mobile search out of 15 categories.