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Top Industry Execs Make Bold Predictions for Mobile Advertising in 2016

InMobi

Each year, mobile advertising commands greater attention as it captures more of our day and reshapes all the critical touch points through the customer journey. According to comScore, 2015 was the year the number of mobile internet users exceeded that of desktop-only internet users, with over 54% of digital media time spent on apps.

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Best Advertising Agency: Top 10 Choices for 2022

Single Grain

Video advertising remains one of the most popular advertising forms to target internet users: 72% of people prefer accessing product info via video. Social media accounts for 33% of the total digital ad spend in 2022. Mobile ad spending will reach $156 billion by 2023. The Benefits of Using an Advertising Agency.

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