2015 Audience Click Through Rate Mobile Ads 
MobileAds
JANUARY 20, 2021
So, it’s expected for many to wonder: What are the best mobile ad formats for my marketing campaigns? There’s no such thing as a universal ad format. So instead, let’s look at the available types of ads for mobile—traditional and trending. On overall ad spending for interstitial is high. Let’s face it.
Ad Beat
JANUARY 1, 2020
As a result, it comes as no surprise that brands everywhere are looking for new ways to engage with their audience on the small screen. In fact, consumers reacted more slowly to ads seen on desktop computers, which took two to three seconds to pose the same emotional effect. Why does mobile advertising work for brands?
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InMobi
MARCH 29, 2015
InMobi Native Ads, an innovative native advertising platform supercharged with numerous targeting capabilities, has been integrated with KakaoStory Performance Advertising effective March 1st, 2015. And for the 55 million users of KakaoStory, this means being able to see ads that are more relevant to their interests and needs.
InMobi
JUNE 25, 2018
It’s no secret that advertisers are increasingly turning to video advertising to reach mobile-centric audiences. The numbers from our 2018 State of Mobile Video Report back this up. 1) Because It’s Effective In short, video ads work. Just between 2016 and 2017, video ad click-through rates increased 300 percent.
InMobi
JANUARY 22, 2019
How do mobile ad networks and exchanges determine in-app advertising rates? Understanding Different Pricing Models in Mobile App Advertising Brands and their advertising partners have a few different pricing models to choose from within the realm of in-app advertising. The answer isn’t always clear cut.
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