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Best Mobile Ad Formats for Display Advertising Campaigns

MobileAds

Consequently, mobile advertising is significant for brands and advertisers (when it is done right). Its ability to grab a user’s undivided attention; especially fullscreen on mobile is incredibly appealing to advertisers. Advertisers can create beautiful and engaging content with high-quality artwork and compelling copy.

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Advertising Trends 2017 – A look at what’s hot in the new year

Banner Flow

(This advertising trends article is now over a year old. If you would like to read our latest trends article click here.). As the new year approaches, it’s time to start looking into what the big advertising trends of 2017 are likely to be and see how they can work for you. What’s going to take the advertising world by storm?

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How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

Ad Beat

Why does mobile advertising work for brands? A common misconception here is that mobile ads are usually lower in quality, however, according to an eMarketer report, the click-through rates (CTR) are actually higher on mobile. There are several ways in which you can market your business using mobile advertising.