Automatad Inc.
JANUARY 24, 2022
The commerce side of the business was expanded as Leaf Group acquired Satchi Art in 2014, and Society6 in 2013. A group of Democrats has proposed the ‘ Banning Surveillance Advertising Act (BSAA)’ that prohibits advertisers and other companies from practicing personalized or targeted ads. Moments That Matter.
NewProgrammatic
SEPTEMBER 8, 2021
However, opting for popular solutions puts your brand up against a very saturated market. The percentage of US users using an adblocker grew by 72% since 2014. Also, a recent study from HubSpot revealed that the omnipresent pop-up ads are actually the most hated ad format.
Digiday
JUNE 8, 2022
In fact, most non-premium publishers depend on ad targeting through third-party cookies for over 80% of their ad revenue. But with Google’s plans to phase third-party cookies out of Chrome in 2023, and Safari and Firefox already blocking them, up to $10 billion of US publisher revenue could be at stake. How the data stacks up.
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