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Taboola Review 2022: Advertiser or Publisher? Start Here and Now!

Lemonads

What’s the most important thing to know about Taboola’s algorithm, is that it looks at two important factors which will help you figure out when and where to recommend your campaign items and those factors are: Click-Through Rate ( CTR ); Cost Per Click ( CPC ). but what can CTR and CPC do for you? and so much more!

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10 Effective SEO Techniques to Drive Organic Traffic in 2020

Single Grain

Optimizely, the world's leading experimentation platform, specializes in A/B testing — a scientific, data-driven way to test websites for maximum usability and engagement. Many A/B tests can have surprising results. Changing button colors from red to green.

SEO 145
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Meta advertising: what you need to know

illumin

By 2014, Facebook rolled out its three-level advertising campaign structure, offering “campaigns” and “ad sets” on top of standard ads. It is essential to ensure that all advertising collateral on Meta is tailored to diverse data and tested regularly to avoid bias and discrimination.

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Top 9 Best Native Advertising platforms you must know about!

Lemonads

TripleLift Review: Top 9 Best Native Advertising Platforms TripleLift is a native advertising and technology company that helps brands tell engaging stories through the use of visual content. These units beat the conventional banner ads four times in terms of click-through rates.

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Facebook Ads E-commerce Case Studies that Increased ROAS

Single Grain

From their advertising campaign, Market Square Jewelers saw these results: 25,653 clicks 478,928 impressions 5.36% click-through rate 40% sales increase 1,631.63% increase in Facebook Market Square Jewelers achieved these results with a $0.06 cost-per-click and only spending $1,495.88 over the course of six months.

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Multi-Channel PPC Advertising Case Study: Boosting Your ROI

Single Grain

The display prospecting campaign served to approximately 5 million people, achieving a click-through rate of 1.79%, which is well above the industry average of 0.1%. The CVB collaborated with their PPC agency, Simpleview, to design a multi-channel online campaign for promoting 2014 visits to Rochester, Minnesota.

ROI 52
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Top SEO Agency Software for Success in 2021

Single Grain

It syncs up with Google Search Console and helps you do things that GSC cannot do from an SEO perspective, such as improving the click-through rate of a page by testing keyword changes or meta descriptions and titles: This SaaS tool makes it extremely easy to run A/B SEO tests for specific blog posts on your site.

SEO 52