Remove 2014 Remove A/B Testing Remove Audience Remove Brand Awareness
article thumbnail

Taboola Review 2022: Advertiser or Publisher? Start Here and Now!

Lemonads

As you can imagine, with their i mpressive massive scale, unique content consumption data, and world-class AI technology , they’ve helped and are helping thousands of advertisers and publishers reach their audiences with compelling native ads and in a “ brand-safe” environment ! All thanks to their brilliant algorithm !

article thumbnail

Top 9 Best Native Advertising platforms you must know about!

Lemonads

Nativo’s mission is to equip advertising for the age of content, improving the web experience and creating meaningful connections for today’s digital consumer with an extraordinary reach of 630M professionals, keeping the audiences engaged which is what matters most!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Meta advertising: what you need to know

illumin

By 2014, Facebook rolled out its three-level advertising campaign structure, offering “campaigns” and “ad sets” on top of standard ads. Ad sets, on the other hand, are subsets of a campaign that could feature their own budgets and target separate audience segments. to reach the right audience.

article thumbnail

Facebook Ads E-commerce Case Studies that Increased ROAS

Single Grain

If you’re looking for inspiration, here are four e-commerce Facebook Ads in which the stores enticed their target audience, increased B2C sales and ROAS, and kept advertising expenses down. 1) SkeletonHD One of the best aspects of owning an online store is that sellers can target a niche audience and still convert leads and increase sales.

article thumbnail

Multi-Channel PPC Advertising Case Study: Boosting Your ROI

Single Grain

The Approach To cut through the noise and achieve the desired results, the agency devised a strategy that was focused heavily on placements where their target audience was most present. From display advertising campaigns that drove brand awareness to product-listing ads, we left no stone unturned in our pursuit of success.

ROI 52
article thumbnail

Best Programmatic Advertising Agency: Top 6 Choices for 2022

Single Grain

Programmatic advertising is the art of automated buying and selling of online advertising space by targeting specific audiences and demographics. Programmatic advertising utilizes algorithms to get your ads in front of your audience. Dynamic Search Ad strategies to get the most out of the non-branded keywords. Increased Reach.

Agency 52
article thumbnail

31 Best Digital Marketing Campaigns You Can Swipe

Single Grain

This reduced their cost per lead acquisition by 97% which also allowed them to reach a wider audience with the product. Take the topics that performed well on one channel and repurpose them into a piece of content for another segment of your audience. Avoid being a faceless brand that caters to “everybody.” 3) Anheuser-Busch.

Marketing 141