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The WIR: TikTok Introduces Paywalled Long-Form Content, UK Unveils its GDPR Replacement, and Publishers’ Online Video Revenues Fall

VideoWeek

Meanwhile in the US, a bipartisan group of senators introduced a bill to mitigate risks from “foreign-owned technology products and social media platforms”. In this week’s Week in Review: TikTok launches Series, UK unveils GDPR replacement, and publishers report slow revenue growth. The measures include a $1.3 percent year on year.

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Media Matters: Diversity, Equity and Inclusivity in Mobile Inventory

InMobi

Today, we are taking the same approach to our inventory partnerships. Since many brands and agencies that we work with are similarly committed to increasing their engagement with diverse media, we are committed to taking action to ensure that our inventory matches our intentions. You can help! Thank you!

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The WIR: RTL Reports Ad Downturn, Group Black Bids $400 Million for Vice, and Azerion Co-CEO Steps Down

VideoWeek

Group Black Makes $400 Million Bid for Vice Media Group Black, a business which invests in Black-owned media companies, has submitted a $400 million bid to buy Vice Media, the Wall Street Journal reported this week. Vice Media has been seeking a buyer to help it out of tough financial straits. RTL says it now has 5.5

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Publishers, Take Notes On These 8 Big Findings From That Big TV Conference

Ad Monsters

Invest in Minority-Owned Media. For example, Byron Allen’s Allen Media Group is suing McDonald’s for racial stereotyping in advertising spending, and he’s promised to sue more companies to level the playing field if necessary. Industry link-ups are key to survival in a time of fluctuation and persistent change.

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The WIR: BuzzFeed News Shuts Down, Index Exchange Pledges its Commitment to DSP Relationships, Publicis and Omnicom Post Strong Q1

VideoWeek

Index Exchange says it’s Still Committed to DSP Partnerships Following Magnite’s launch of ClearLine, a product which will allow agencies to access inventory without going through a DSP, Index Exchange released a note this week reassuring DSPs that it remains committed to DSP partnerships. billion, and organic growth of 5.2

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The WIR: Major Players Form Streaming Trade Association, Canal+ Won’t Bid for French Football, and Google Lets Publishers Block AI Scraper

VideoWeek

The SIA aims to ensure legislation “doesn’t undermine the value and diversity consumers are enjoying today”, and that streaming businesses are not tied down by policies governing user-generated content platforms, such as TikTok and Meta. Discovery’s Max, Comcast’s Peacock and Disney.

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