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The WIR: WPP says Clients Aren’t Cutting Spending Yet, UK TV Ad Investment Returns to Growth, and Meta and Apple Face DMA Fines

VideoWeek

Ostro provides personalised healthcare journeys, according to Havas, and serves as an AI interface connecting life sciences companies with medical practitioners and patients. Taboola Names Julia Burton Brown UK Country Manager Taboola, a content recommendation and native ad business, has appointed Julia Burton Brown as UK Country Manager.

Ad Tech 52
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Beyond Google: Top-Performing Paid Media Alternatives for 2025

Single Grain

Lower competition : Less saturated advertising environment compared to Google and Facebook. Programmatic Advertising Alternatives Native Advertising Networks Content discovery networks like Taboola and Outbrain offer native advertising opportunities across thousands of publisher sites.

Media 52
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Commerce Layer, Frequence and Khoros are among the 2022 Digiday Technology Awards winners

Digiday

Lasso – Omnichannel Campaign Measurement for Healthcare. Best Native Advertising Platform. Known x JUST Egg. Best Marketing Automation Platform. Flight Control by Clinch. Best Measurement Solution. Nano Interactive & Superbet. Best Mobile Marketing Platform. AdTheorent. Best Monetization Platform for Publishers.

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Shopify, Frequence, Piano and Slate are among this year’s Digiday Technology Awards finalists

Digiday

Best Marketing Analytics Platform ActionIQ CX Hub helps global media company to deliver personalized, consistent customer experience across all its brands AppsFlyer Known x JUST Egg Lasso – Omnichannel Campaign Measurement for Healthcare Pecan Piano – Piano Analytics.

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RTX Platform: Reviewing One of the Top Ad Networks for Affiliates of All Levels

Lemonads

RTX focuses on mainstream traffic and the verticals that tend to produce the best results include app installs, gaming, entertainment, dating, fashion, automotive, Nutra, healthcare, sports, leisure, travel, and retail, just to name a few.

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23 Digital Marketing Trends You Can’t Ignore in 2024

Single Grain

Among the many options available, some of which we mentioned here, marketers have found native advertising. Native advertising is a type of non-disruptive digital advertising in which the ad seamlessly blends in with the design of the web page it is published on.

Marketing 126
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The WIR: EU Considers Digital Ad Tax Amid Trade Wars, People Magazine Launches a TikTok-Like App, and Havas Reports Q1 Growth

VideoWeek

Yahoo has been reducing its ad tech business since its acquisition by Apollo Global in 2021, and shuttered its sell-side platform in 2023, weeks after the company signed a long-term partnership with Taboola to provide native advertising across Yahoos digital properties.

GDPR 52