Martech Series

OCTOBER 13, 2022

that delivers privacy-first machine learning-based advertising solutions to drive measurable outcomes for healthcare marketers, today announced the launch of AdTheorent Health Predictive Audiences. ” Marketing Technology News: MarTech Interview With Jorge Poyatos, Co-founder at Seedtag.

Audience 80

Audience Healthcare Machine Learning Advertising 80

Martech Series

NOVEMBER 25, 2022

Many industries—banking, healthcare, and government sectors, to name a few—rely on information accessibility (and security) for day-to-day operations. Unfortunately, this leaves room for manual data entry errors and bottlenecks—ultimately threatening ROI and company security. In fact, all AI and machine learning depend on good data.

Machine Learning 91

Machine Learning Healthcare ROI MarTech 91

Martech

OCTOBER 21, 2021

By tracking inbound calls from their sources, call analytics platforms provide an important link between online and offline channels, and allow marketers to more accurately measure the ROI of their multichannel marketing campaigns. Martech ecosystem integration. Intelligent call scoring/routing. make an appointment).

Machine Learning 112

Machine Learning Marketing Conversion SEO 112

Martech

FEBRUARY 24, 2022

Below you will find a list of 19 call analytics vendors that we profiled in the latest MarTech Intelligence Report on enterprise call analytics platforms. The market is continually developing, and many vendors are investing heavily in AI and machine learning to expand the range of marketing and sales use cases for their solutions.

Marketing 98

Marketing Healthcare Real Estate Conversion 98

Martech

JANUARY 13, 2022

Marketo, which Abobe renamed Adobe Marketo Engage, primarily serves SMB to enterprise-level B2B marketers and some B2C considered-purchase marketers in a variety of industries, including technology, business services, healthcare, financial services, education, manufacturing, and telco. Click here to download! Product overview.

ROI 125

ROI Machine Learning Conversion Rate GDPR 125

Martech Series

JUNE 22, 2022

Reltio enables businesses to confidently use high-quality data, including reference data, on an ongoing basis by continuously validating data quality, standardizing and matching using machine learning. Marketing Technology News: MarTech Interview With Jenn Chen, President and Chief Revenue Officer at Connatix.

Machine Learning 81

Machine Learning Healthcare ROI MarTech 81

Martech

NOVEMBER 15, 2021

Below you will find a list of 6 notable vendors that we profiled in the latest MarTech Intelligence Report on marketing attribution and predictive analytics tools. For information on pricing and a deeper feature breakdown, download the MarTech Intelligence Report. Full Circle Insights. Click here to download! Marketing Evolution.

Marketing 112

Marketing Machine Learning ROI Cookies 112