illumin

APRIL 30, 2024

Here’s why geotargeted marketing can be a tool to your cookieless advertising strategies. As the digital world continues its deprecation of third-party cookies , brands worldwide are pivoting – searching for ways to effectively implement cookieless marketing and targeting. Enter, geotargeting.

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Geo targeting Demand Side Platform Cookies Food 59

InMobi

AUGUST 21, 2013

According to a Nielsen study travel related searches raised the third highest number of follow-up actions per mobile search out of 15 categories. THE IMPACT OF MOBILE ON THE TRAVEL INDUSTRY According to e-Marketer, US mobile travel sales will more than triple between 2013 and 2017, totaling nearly $50 billion in 2017.

Marketing 52

Marketing Geo targeting Mobile Ads Rich Media 52

InMobi

APRIL 18, 2013

The auto industry has traditionally relied on conventional marketing means such as TV advertisements, bill boards and print media to drive sales. But over the last couple of years there has been a tremendous shift towards the Internet, social media and mobile. Want to talk options? Weve got ideas!

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AutoMobile Rich Media Geo targeting Manufacturing 52

Adtelligent

OCTOBER 6, 2021

Combining this with the need for brands and online entrepreneurs to adjust to the changing digital landscape, we can comprehend why the programmatic advertising market has grown by 24.9% Great targeting capabilities. The leverage of different types of data helps SSP to create advanced targeting options. to reach $14.2

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