Martech

JANUARY 13, 2022

Marketo, which Abobe renamed Adobe Marketo Engage, primarily serves SMB to enterprise-level B2B marketers and some B2C considered-purchase marketers in a variety of industries, including technology, business services, healthcare, financial services, education, manufacturing, and telco. Lead management.

ROI 123

ROI Machine Learning Conversion Rate GDPR 123

Martech

FEBRUARY 24, 2022

The market is continually developing, and many vendors are investing heavily in AI and machine learning to expand the range of marketing and sales use cases for their solutions. It also offers a variety of services to maximize advertising ROI and call handler performance. It has more than 100 employees. Target customers.

Marketing 98

Marketing Healthcare Real Estate Conversion 98

Digiday

NOVEMBER 20, 2022

First-party data from a manufacturer standpoint sometimes gets a bad rap,” Jensen added. What we’ve learned is, as we begin to understand the consumer better, we’re able to provide better or friction-free conduits for purchase for that user.”. Many people would say, ‘Why do you need that? How would that work?’

Marketing 68

Marketing Retail Ad Targeting Conversion 68