InMobi

DECEMBER 17, 2019

In the mobile app space today, there are many different ways to succeed. Damian Gray , Director of Customer Success at Apptopia, uses a data-led approach to help those he works with not just survive but thrive in this arena. My team also helps investors make educated decisions leveraging mobile signals.

Pop-Up 52

Pop-Up Conversion Rate Conversion Education 52

InMobi

DECEMBER 19, 2019

In the programmatic-first world of mobile advertising, data is central to everything. Data is extremely top of mind for just about everyone in the mobile marketing and advertising industries. How is data collected for mobile app ad campaigns, and what specifically is being gathered?

Advertising 52

Advertising Machine Learning GDPR Audience 52

Single Grain

DECEMBER 18, 2019

67% of social advertisers consider Facebook to be the most effective social media platform they use. At this point, it’s like Google Ads — it’s an essential part of any effective marketing strategy. In 2020, having a solid Facebook Ads plan — and using the right tools to execute it — is more important than ever.

Machine Learning 122

Machine Learning Brand Awareness Video Ads Mobile Ads 122

Single Grain

DECEMBER 20, 2019

In fact: Google has 90.46% of the search engine market share worldwide. Google has a market value of $739 billion. That’s why we’ve rounded up the six biggest Google Ads trends for 2020 to help you plan the right marketing campaigns for your business this year. Book My Free Marketing Consultation. on weekdays.

Machine Learning 105

Machine Learning Conversion Rate SEO Audience 105