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Media Briefing: Publishers prepare for an earlier holiday shopping season

Digiday

This week’s Media Briefing looks at how publishers are tailoring their affiliate commerce content strategies this quarter to match retailers’ bullish efforts to kick off the shopping period in October. Tis the season for sales. The key hits: . 6 through Oct. 8 Wayfair’s 5 Days of Deals is taking place Oct. 7 through Oct.

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