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What is vCPM? Time for Publishers to Care About Ad Viewability

Automatad Inc.

Therefore, a high fill rate is ensured by ads from potential demand partners. Higher fill rates increase your ad revenue and yield. Try interactive ads like rich-media ads , sticky ads , and pop-up ads when the user is about to exit. To be said specifically, you can attract premium advertisers.

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What is vCPM? Time for Publishers to Care Ad Viewability

Automatad Inc.

Therefore, a high fill rate is ensured by ads from potential demand partners. Higher fill rates increase your ad revenue and yield. Try interactive ads like rich-media ads , sticky ads , and pop-up ads when the user is about to exit. To be said specifically, you can attract premium advertisers.

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Top 10 Interstitial Ad Networks for Publishers [2022]

Monetize More

combines First-Party Data with its 500K integrated apps to help publishers analyze user behavior without third-party cookies. 100% fill rate guarantee for publishers’ mobile inventory. Offers a 100% fill rate with interstitial ad targeting. 100% fill rate of ad inventory with enhanced eCPMs.

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20 Best Video Ad Networks for Publishers

Brid.tv

Most of these platforms are tailored toward publishers and offer multiple tools to help with video performance tracking , boosting fill rates, and increasing video revenue. The platform supports various video units, including instream and outstream ads, rich media ads , and in-banner video ads, so you’ll get plenty of options.

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Best OTT Advertising Platforms for Your Ad-Supported OTT Service

Brid.tv

Ad Analytics — To keep track of ad performance and optimize campaigns accordingly, publishers need reliable ad analytics with metrics such as fill rates , plays, impressions, CTR, and preferably real-time video analytics. The platform offers programmatic and real-time bidding, but direct deals are also available.

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The Ultimate Guide to In-App Advertising for Publishers

Brid.tv

It Allows for Better Targeting — Unlike websites, which use cookies to track user activities, apps use device IDs. Playable ads are a type of rich media ads. With the right mobile advertising platform by your side, you will be able to easily sell ad inventory, achieve higher ad fill rates , and generate more revenue.