Adtelligent

OCTOBER 6, 2021

These possibilities result in superior personalization and more relevant ad content, thus increasing viewers’ engagement and conversions. Simple integration of DMP with different DSPs opens up access to new sources of revenue for publishers by offering their segmented audiences intel to multiple platforms. Out-stream.

Header Bidding 52

Header Bidding Ad Exchange Ad Inventory Demand Side Platform 52

Single Grain

JUNE 5, 2023

Statista ) The American pay-per-performance value makes up 24.4% Statista ) Search advertising will continue dominating the paid media space from 2019 to 2027. Statista ) Search advertising generates the majority of both mobile and desktop revenue. Influencer Marketing Hub ) 56% of Google’s revenue comes from search ads.

Advertising 52

Advertising Finance CPC Brand Awareness 52

Single Grain

DECEMBER 20, 2019

An average person conducts 3-4 searches every single day. Google is constantly adding to and upgrading its massive suite of products, which makes it hard for the typical advertiser to keep up with what’s available to them. Google’s AI system uses machine learning to automatically optimize for conversions in each auction.

Machine Learning 105

Machine Learning Conversion Rate Audience SEO 105

Single Grain

DECEMBER 6, 2019

If you haven’t already realized it, 2020 may be the year that a lot of people wake up to the dominance of artificial intelligence (AI). This automation is much more efficient and fast, which means higher conversions and lower customer acquisition costs. 4) Conversational Marketing. Get A Free Consultation. 5 ) Personalization.

Marketing 145

Marketing SEO Conversion Audience 145