article thumbnail

The WIR: Netflix Ad Prices Emerge, Nielsen Goes Private, and Samsung Doubles Down on FAST

VideoWeek

“For brands that are trying to connect with millennial parents, having a presence on Kids & Family channels not only provides a conduit to the entire household but also sparks conversations that create lasting brand equity.”. WPP Buys Ecommerce Consultancy Newcraft. FanDuel Gambles on Sports Betting Channels. The Week For Agencies.

article thumbnail

42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

This automation is much more efficient and fast, which means higher conversions and lower customer acquisition costs. 4) Conversational Marketing. With all that talk about chatbots, the reality of modern marketing becomes clear: it’s more conversational. Dive Deeper: VSEO: How Voice Search and Conversational AI Are Changing SEO.

Marketing 145