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Remarketing Lists for Search Ads: The Tactical Guide to RLSA

AdvertiseMint

Want to re-engage valuable audiences and boost conversions? When you serve tailored messaging to laser-targeted segments, you grab attention and drive conversions. Monitor your analytics and tweak your RLSA strategy over time for better conversions! Use UTM parameters to track conversions from remarketing clicks.

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Digital Advertising Guide

Adtelligent

Usually, 3 metrics are used to pay for display ads: cost per thousand impressions (CPM) – the price paid for the number of people that will see your ad cost per click (CPC) – this is the most common pricing metric, and it stands for the sum charged per each click on the ad. ?ost Privacy concerns. It is relatively young.

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Instapage Review 2022: Create Landing Pages That Boost Conversions!

Lemonads

Instapage’s landing page builder platform integrates with all of your favorite tools & services, helping you to market faster, lowering CPC Costs, increasing conversions, and advertising ROI ! Track visitor behavior, test variations with new elements, layouts, and/or designs, and increase your conversion rates.

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TikTok’s Ticking Clock: Ad Tech Experts Sound Off on the Looming Ban

Ad Monsters

Both click-through rates (CTR) and cost-per-click (CPC) saw no change in numbers in March post-vote compared to the period before. While there are many other social apps, the way TikTok values diversity and authentic conversations is unparalleled. The fact of the matter is that users are unfazed by this legislation.

Ad Tech 96
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The WIR: Channel 4 Launches New Digital-First Brand, Snapchat Signals Further Advertiser Pullback, and Uber Announces Video Ad Plans

VideoWeek

Along with macroeconomic conditions, Snap pointed to Apple’s privacy changes as a limiting factor on its campaigns. We’ve recently expanded product feeds to Shorts and found that, on average, Video action campaigns with product feeds saw an over 70 percent increase in conversions on Shorts over those without product feeds.” .